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Trump Tweets Support For L.L. Bean, Leading To Increased Calls For Boycott

Screen Shot 2017-01-12 at 11.46.16 AMHere’s what has been going on for the last few days:

Grab Your Wallet, an organization dedicated to leading boycotts against companies that support President-elect Donald Trump or are affiliated with his family, called for a boycott of Maine-based sportswear company L.L. Bean. It turns out that Linda Bean, the company’s heiress, had started a political action committee to support Trump, which became major news when her PAC started being investigated by the Federal Elections Commission for exceeding individual contribution limits.

Bean herself reportedly contributed $60,000, so Grab Your Wallet launched a boycotting call and said they’d drop the whole thing if L.L. Bean took her off of their board. That led board chairman Shawn Gorman to release a statement on Facebook to say that the board is “saddened” that the political affiliation of one person would lead to a boycott of a company that is not at all political.

“[W]e are deeply troubled by the portrayal of L.L. Bean as the supporter of any political agenda,” he wrote, effectively making it clear that the company itself isn’t a Trump booster in any way.

The request for Bean to be dropped from the board also led to the heiress herself appearing on Fox & Friends this morning to declare she wasn’t interested in what the “bullies” were up to.

Not long after that, Trump tweeted about Bean, which he usually does after watching cable news segments.

L.L. Bean started to trend on Twitter. Our own Alex Griswold contributed to the conversation by pointing out that Trump linked to the Twitter account of Bean’s lobster roll shop, not the clothing store:

Beyond that, Twitter users doubled down on calls for a boycott:

Even some publications are encouraging the boycott:

Screen Shot 2017-01-12 at 11.32.42 AM

Trump supporters, on the other hand, are suddenly filled with vigor about buying turtlenecks and waterproof boots:

Stay warm out there, either with a new insulated jacket or the rush that can only come from direct action!

[image: screengrab]

Lindsey: Twitter. Facebook.